Social media management can quickly become a daunting task. However, social media is one of the most effective ways to expand your reach and attract new customers.
So what should you do?
You’re not yet ready to outsource the job completely, but you can’t afford to give up on it either.
You’re not alone. Many business owners find themselves juggling one too many tasks, and often their social media marketing is the first area to suffer.
Burnout is real, and we totally get it. The good news is, there are tools out there that’ll help you stay on top of your social media game without driving yourself nuts.
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SEMrush Social Media Toolkit
The SEMrush Social Media Toolkit is comprised of four tools that’ll simplify social media management for your team.
Social Media Poster
Using SEMrush’s Social Media Poster tool, you can create, schedule, and post on Facebook, LinkedIn, Pinterest, and Twitter all in one place! Instagram only allows scheduling at this time, but no auto-posting.
This tool makes the content creation and scheduling so simple, you can easily shave off hours of preparation. It also includes several features you probably never knew you needed:
- Interactive calendar
- Automatic queue
- Ability to set up an Instagram content plan that will email you reminders to post specific content
Social Media Tracker
This nifty tool allows you to track the social accounts of your competitors. Information acquired from the tracker can be used to identify high-performing content in your niche so that you can stay on top of your audience’s needs and preferences.
This tool gives you a super simple way to monitor trends amongst your audience. You can then create engaging content and position your company as an expert in its field.
The tracker can be used on all of the following platforms:
Social Media Ads
SEMrush’s social media toolkit makes ad creation easier than ever.
Their ads tool allows you to create ads on Facebook, FB Messenger, FB Audience Network, and Instagram. You can also monitor the performance of your ads, identify strengths and weaknesses in your ad campaigns, and export ads into a CSV file.
You can literally manage all your Facebook and Instagram ad campaigns from a single location – saving you both time and money.
Social Media Analytics
Last, but certainly not least, the social media toolkit gives you access to key analytics for your Facebook, Instagram, and LinkedIn accounts.
Here are some of the insights you can view in the social media analytics tool:
- New follows
- Post reach
- Post engagement
- Engagement rate
- Page likes
Whether you are an agency managing social media accounts for clients, or a small business owner trying to navigate social media marketing on your own, SEMrush’s Social Media Toolkit is an absolute must-have.
Make life easier. Take advantage of SEMrush’s robust marketing tools and simplify social media management starting today!